6 Things You Need To Consider When Appraising A Domain Name, by Jeffrey Gabriel
An article written by Jeffrey Gabriel was featured as a Forbes Council Post on Forbes.com. The article discusses six things to consider when appraising a domain name.
The six considerations are:
- Extension (Is it a TLD, ccTLD, or generic TLD?)
- Length (How many characters is the name?)
- Universal (How universally known is the name?)
- Spelling (Is the name difficult to spell?)
- Market trends (Is the name trending? Is the industry trending?)
- Comparable sales (What are the sales figures for comparable names?)
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