Saw.com Featured – CustomerThink.com – How to Choose a Winning Domain Name that Represents Your Brand
CustomerThink.com (CT), which I think is a wonderful resource for all things business, wrote an article about choosing a winning domain name. In that very article, it featured us, Saw.com. CT did not just touch on a few ideas but gave much great advice and explained each part.
This article goes over when you should consider working with an experienced Domain Broker when buying a web domain name. They should help discuss all of the things you need to look out for and help you understand the entire process just like an experienced realtor does when someone is buying a home.
DomainInvesting.com posted a great and informative story about some of the brand-related brokerages and marketplaces that have sprung up in the last few years. Saw.com is one of those mentioned. The article also touches on how domains are more associated with a business name idea than just domain names.
Imagine you own a clothing company that you operate online with the domain newdigs.com. Now imagine that the domain newdigs.xxx was recently registered as a TLD. Due to the potential risk of being associated with an adult-themed website, you decide to open a UDRP case against the registrant of the new domain. You win the case, and the registrant is forced to give up the domain
It’s not every day we announce a price drop on a premium one-word domain. The coolest name on the market has a motivated seller for a fourth-quarter sale. With only two months left in 2020, we have decided to discount the domain to $75,000!
If you think about it many of the brands we have come to love are directly associated with the products they offer. When you think of Rootbeer people think of A&W. They own Rootbeer.com. Clausen (Kraft) owns Pickels and Fidelity Investments’ owns Retire.com.
Category-defining. Generic. One-word. Exact-match. These are all ways to describe premium domains. A great example is cars.com. It defines the category (automobiles), it’s as generic as can be, it’s one word, and it’s an exact match for the service the website offers (selling cars).
Imagine you’ve decided to launch a website. You’ve come up with a killer brand name, and you’re all ready to go. You visit a domain marketplace and search for your brand – but there’s bad news. The exact-match dotCOM domain for your brand is already registered by somebody else.
Now is the perfect time to brush up on keeping yourself and your information safe online. Each year, cybercriminals come up with new ways to defraud individuals and businesses alike on the Internet. Any information that you provide on the Internet, whether it’s on Facebook or through your banking institution, is at risk.