Wine52.com Sent Sales Skyrocketing

Helping businesses buy a domain to help expand and strengthen their business is one of our favorite parts of being a domain brokerage. Purchasing other domain names that are separate, but similar to your business is a great way to expand and tap into new markets. 

Beer52.com is one of the world’s most popular craft beer clubs. The craft beer discovery club delivers various craft beers right to your door and allows you to discover beers from countries around the world and review them. 

What goes hand in hand with a craft beer club? A wine club.

The Sale

Beer52 wanted to expand their business by creating a wine club. Beer52.com Co-Founder, Fraser Doherty, knew he could not go into the domain acquisition process alone. Saw.com domain broker, Rob Wilson, helped Beer52.com acquire Wine52.com and made this dream expansion a reality. 

Read more about the Wine52.com acquisition here

About Saw.com

At Saw.com, we love domains and everything they encompass. With over twenty years of experience in the industry, we have made it our mission to help companies and organizations understand digital assets’ role in the ever-changing internet landscape, every step of the way. We specialize in domain acquisition, appraisal, company naming, branding, brand protection, portfolio management services and more.

No matter the nature, stage, or size of your company, we believe in helping you be seen online and we pride ourselves in our transparency through the entire process. If you are interested in speaking with an expert from our domain brokerage service about buying a domain, contact us! Our domain brokers would love to speak with you. 

Forward The Email! Migrate The Systems! Make The Sale!

The good Lord stopped making oceanfront property a long time ago. However, with the ocean level rising, he is taking some away. As the lines between the real and virtual worlds blur more and more, the oceanfront property of the internet is also becoming crowded and overdeveloped.

Instead of erosion and rising sea levels, established businesses and trademarks make the oceanfront property of the internet more valuable and less available.

You must be thinking, “Jeff, you must love the higher prices because that means you will make a larger commission.” My answer is, yes, on those large sales, the commission is always lovely. However, those sales have become much more complex and time-consuming from 12 years ago when I entered the business.

What is So Complex? It’s Just a Domain Name?

Our clients are at various stages of the domain purchase process. Some have not decided on a name yet; others have picked out a name and still want to buy a domain. While others are looking to shorten their domain by eliminating an action word (Get, Try, Buy, Visit) in front of the domain for example and settling for the one word .Com.

When the client has not settled on a domain name we first like to learn as much as we can about their venture—the types of products, and services they offer and their target customer. We get a ballpark of their budget and the timeframe they would like to complete this transaction. Then it begins!

We scour the internet looking for domains that fit what they are looking for. Then, we go directly to the customers we have direct relationships with, domain investors, established companies, and EVEN OTHER BROKERS!

We take all of the names we find that fit, and we like them as well. Put them on a shared Google Sheet with the client, and we start the process of reviewing the names, prices, and situations that might come with each domain.

Buyer v. Seller

Some mornings we will wake up to a Google Sheet you thought someone deleted, but in reality, it is the customer letting you know the domains we provided don’t get them excited. That means we need to do some more digging. 

 Sometimes we find a domain that the buyer loves, the price is in their range, but their lawyer comes back and says, “Nope!”. 

– Back to the drawing board.

Then the day comes when the stars align. We find the domain name that excites our buyers; the lawyers give their blessing, but the seller …Well, the seller. They don’t feel the same way. The problem is: 

The seller is a multinational company and despite the site not resolving they have an internal product based on the domain.

The seller is the original registrant with a 20-year-old email address tied to the domain. He doesn’t want to lose it.

The seller is a defunct company.

The company that owns the domain is in bankruptcy.

The seller is “Too busy.”

The seller said the domain was stolen.

The seller died.

The seller is in the midst of a divorce. The assets are frozen. 

The seller has “An emotional attachment to the domain.”

The seller just doesn’t want to sell it.

The seller has other plans for the domain name.

The seller is unresponsive.  

The seller will only take USD, the buyer will only pay in BTC.

The seller will not sell to a specific type of person.

The seller changed his mind and he no longer wants to sell it for the price he agreed to.

The seller’s price expectations are outside my client’s budget. 

Each of these are real situations we have encountered some of them many times over our years of being in the business. 

Some of these might make you chuckle reading them, but you should hear some of the excuses we have heard from buyers who haven’t made payment for domains they agreed to pay for.. However, that is for another article.

We Love the Challenge

We have seen each of these situations, been challenged, and we have overcome them. I am not going to say that we have been 100% in our efforts, and we turn water into wine, but we have had much success coming across situations like the ones listed above.

Situation: The seller that had the domain stolen.

Outcome: Luckily the person who stole the domain (who tried to sell it to our client) was unable to get it out of the registrar in time. We helped him contact the right people internally, follow the proper process, get it back and complete the transaction. The transaction was delayed for quite a bit of time working with the legal department to get the lock removed. In the end it all worked out.

Situation: The seller has other plans for the domain:

Outcome: The buyer picked out a great domain for the business. The seller said he isn’t interested in selling. He had other plans for it. Cash was not something that would motivate the seller. We decided to share the buyer’s deck with the seller. The business idea excited him. We introduced the buyer to the seller. They traded stock and an advisory role for the domain. – Great story, great ending.

Situation: The seller would only take USD buyer would only pay BTC: 

Outcome: The buyer made a very generous offer for the domain name in BTC. BTC is something the seller was not interested in. I found an attorney that would accept the BTC., liquidate it then send the cash. The seller was in dispute with the attorney a few years before. The seller would not work with him. Found another company to conduct the transaction. While looking for a new solution, BTC dropped significantly in value, making the cash price unacceptable to the seller. BTC rebounded, and we completed it.

Situation: The company that owns the domain is in bankruptcy: 

Outcome: We have worked with portfolio owners and other sellers whose assets are in litigation. We understand how to navigate the legal process and create the right expectations, especially regarding the timing of how everything will work out with the buyer. It took much patience, and even an appearance before a judge, but it worked out.

Situation: The seller is the original registrant with a 20-year-old email address tied to the domain. He doesn’t want to lose it.

Outcome: This happens a lot more often than people think. One of the things we do is put in the contract that the buyer will forward X number of emails, what the email addresses are for Y amount of time. It takes some explaining as to how it will work, but this is usually one that we can find a way to find a middle ground between all parties.

Situation: The problem is that the seller is a multinational company and despite the site not resolving, they have an internal product based on the domain. 

Outcome: Instead of the buyer paying for the domain over time, the buyer needs to give the seller time to migrate their internal systems off of the domain name. That could take up to six to eight months. The buyer put a sizable down payment down to prove he is serious. The seller will then start the migration process and finish several months later.

Every Opportunity is Different

On top of all of this, we are still negotiating price, contract terms, jurisdiction, and a lot of times, monthly payment contracts. For many of our clients, it is the largest purchase they have ever been part of. These transactions can take months or even years to complete. It takes much time, energy, strategizing, and patience to make it happen.

Despite the challenges of being a Domain Broker, always changing one thing that will never change is that every opportunity is different. The opportunity to learn about new ideas, businesses, and technology is something that will never get dull for a guy like me.

Giddyup!

Nohbo Featured in Rolling Stone Magazine

At Saw.com, we have helped companies of every size buy a domain that helps them achieve their goals. One of these amazing companies, Nohbo, was recently featured in Rolling Stone magazine. 

Founder and CEO of Nohbo, Benjamin Stern, spoke with Rolling Stone about his background, motivation to rid the world of plastic and the creation of Nohbo. This young entrepreneur took his concept of a water soluble packaged soap and turned it into a widely successful product. Even getting Shark Mark Cuban to invest in his vision. Nohbo has since engaged with large partners, improved research and development and has launched Sunrise Session, a direct to consumer brand.  

About Nohbo

Nohbo is ridding the world of unnecessary plastics one drop at a time. Their philosophy is creating a line of environmentally friendly personal care products. The drop is single use, water soluble that contains shampoo, conditioner, body wash or shaving cream. The mission is to minimize plastic consumption to move towards a sustainable culture. 

Rolling Stone considers the startup to be “humanity’s best shot at breaking its addiction to single-use plastics.” 


If you are interested in reading the rest of the article, read here.

“If Drops were used in lieu of plastic counterparts for a single day, the impact would be monumental; the equivalent weight of nearly 140 blue whales in plastic packaging, 28 Olympic-sized swimming pools of water saved, as well as the prevention of 7200 sumo wrestler’s worth of preservatives from polluting water and waste streams.”

Rolling Stone Magazine

Saw.com and Nohbo

Saw.com domain broker Brooke Hernandez helped Nohbo acquire Nohbo.com a few years ago. 

“It’s always great to see a client’s company and vision succeed. However, it is more special to see their positive impact on sustaining mother earth. Every bit helps, and this company is making a larger impact and providing a new reality in how we can make it without single-use plastics.”

Brooke Hernandez, Saw.com Domain Broker

Seeing companies we have helped flourish is the best part of what we do. We are honored to have been a small part in Nohbo’s efforts to rid the world of unnecessary plastic. We can’t wait to see what Nohbo does next!

About Saw.com

At Saw.com, we love domains and everything they encompass. With over twenty years of experience in the industry, we have made it our mission to help companies and organizations understand digital assets’ role in the ever-changing internet landscape, every step of the way. We specialize in domain acquisition, appraisal, company naming, branding, brand protection, portfolio management services and more.

No matter the nature, stage, or size of your company, we believe in helping you be seen online. We pride ourselves in our transparency through the entire process. If you are interested in speaking with an expert from our domain brokerage service about buying a domain, contact us! Our domain brokers would love to speak with you. 

Why Does Web Design Matter?

A business website design is sometimes the difference between a completed sale, or a closed tab.

Research shows that 94% of people’s first impression of a website is design related. It is the look and feel that matters to customers. The font, size of font, texture, colors, graphics, space to text ratio. So, it is imperative to your online marketing that your website is well designed. In addition to the look of your website – this also means your website effectively conveys your business, is professional, loads properly, etc.  

The first step of building your online presence is to buy a domain. Preferably one that matches your company name. Next, you have to understand why web design matters. Here is our guide:

Why Does Web Design Matter?

Website design is important because of its direct impact on how customers view your brand. It is your job to market your business in a way that grabs customers attention in a positive manner. 

You may be wondering – if I have an amazing product and excellent customer service, does my web design truly matter? The answer is yes.

Here is why:

Sets a Strong First Impression

A person makes a first impression in mere milliseconds. You need to make these milliseconds count. To make sure every first impression is a positive one, design a website that immediately appears legitimate, trustworthy and is aesthetically pleasing. 

Improves SEO Strategy

SEO, or search engine optimization, is the process of improving the quality and quantity of website traffic to your website from search engines. Better SEO means more traffic to your website, more searches and more sales. SEO is a game changer.

SEO takes a lot of work. It requires behind the scenes website building, quality content, optimizing web pages, tags and keywords and of course a well designed website. It takes a lot of time, but you will be more likely to attract customers and retain more customers. 

Builds Trust with Customers

If you entered a colorless site that had not been updated since 2014 and was overcrowded with text, would you continue to shop? Probably not. The site would appear unused, outdated and would fail to grab your attention. Even a very legitimate company would appear untrustworthy with this website.

Think of your audience:

  • What would grab their attention? 
  • Why are they shopping with you? 
  • What do they want to see? 
  • How can you make their shopping experience with you better?

When you understand your audience, your website’s design will flourish. 

Makes You Stand Out

It is 2022 – every business is paying attention to website design. If you do not have any other reason to properly design your website, keep in mind that your competitors are doing it. 

Most business competitors may have similar products and pricing. Web design offers you the opportunity to set your business apart from others in the industry. If you have a low quality website, your SEO will suffer and your competitors will outrank you in search engines.

Conversions

You can design your website any way you would like. However, when you design your website smart you can utilize conversions. A website conversion is when a user completes a desired action on a website, such as purchasing a specific product or signing up for an email list. 

With conversions, you can draw users attention to particular areas of your site – a new product, deals, calls to action, etc. For example, the minimalist Apple site is all white space with their new product large front and center. It is impossible to not spend a few moments looking at the product before navigating to another part of the site. This would be considered a conversion, and there are many ways to design your site to optimize them into sales.

Makes You Look Professional

Customers decide in seconds whether your business is credible or not. Ensure your business website portrays your business in a professional manner. 

Website designs that are modern, organized, up to date and brand consistent make your business look more established and professional. Additionally, customers will want to shop with you!

About Saw.com

At Saw.com, we love domains and everything they encompass. With over twenty years of experience in the industry, we have made it our mission to help companies and organizations understand digital assets’ role in the ever-changing internet landscape, every step of the way. We specialize in domain acquisition, appraisal, company naming, branding, brand protection, portfolio management services and more.

No matter the nature, stage, or size of your company, we believe in helping you be seen online and we pride ourselves in our transparency through the entire process. If you are interested in speaking with an expert from our domain brokerage service about buying a domain, contact us! Our domain brokers would love to speak with you. 

How to Build Trust with Customers

When running a business, having an amazing product is simply not enough to be successful. There are so many moving parts to creating a strong business – buying a domain, building an online presence or a storefront, forming a strong team of employees, networking, etc. 

But one crucial key to success is forming a strong relationship with customers. Specifically, building trust with customers. The customer-business owner relationship is not one sided. It requires a lot of time and nurturing to build a strong relationship. However, every second is worth it. 

Today, we discuss why customer trust is so important for business and provide our guide to building trust with your customers. 

Why is Customer Trust Important?

When customers trust your business, your business blossoms. Here are just a few benefits that come from a strong customer relationship: 

  • Customers will advocate for you and recommend you
  • Customers will remain loyal to you 
  • Improves your business credibility
  • Customers will offer suggestions/feedback
  • Customers will engage with your business more (social media, events, etc.)

How to Build Trust with Customers

1. Treat Your Customers like Friends and Family

The first step to building a strong relationship with customers is to treat them like friends and family. View it as a reciprocal relationship that you need to nurture in time. Communicate with them, listen, take their feedback, be personable, and watch the relationship strengthen.

2. Encourage Customers to Leave Reviews

Encourage all customers to leave reviews about your product or service. The more reviews you have, the better. This includes both good and bad reviews! 

When you encourage customers to leave reviews/feedback, it shows you are genuinely interested in what they have to say. Additionally, your customers can show you where to strengthen different areas of your business in order to make the customer experience better. If you act on these reviews – it will show that you listen and value their suggestions. 

3. Do Not Remove Negative Feedback

When you ask customers to leave reviews, be prepared for some negative feedback. It is simply part of conducting business. Do not remove the negative feedback from your page. Instead, use it to your advantage. Take the criticism and make a change, and show that you care what your customers have to say.

And remember, 100% good reviews can make it look like you are filtering your reviews. So, having a few bad reviews could work in your favor by increasing credibility and transparency.

4. Be Transparent

 94% of shoppers are loyal to companies that operate with transparency. 

Customers want to feel included in the process. Being transparent is essential in growing customer trust. This can include:

  • Showing behind the scenes
  • Publish detailed information about your product or service
  • Show your employees and let your employees share their stories 
  • Respond to customer feedback
  • If you are providing a service, be open and honest throughout the process

Being transparent allows your customers to get to know you on a personal level and allows them to engage with your company. A sense of honesty and inclusion will lead to higher trust.

5. Offer Loyalty Programs

Existing customers are 50% more likely to try new products than new customers. 

So, offer incentives to existing customers. This includes loyalty programs, discounts, newsletters, etc. Recurring customers do not need persuasion to shop with you, they are already interested in your product and business. Strengthen this relationship and let them know you appreciate them by offering these rewards. Additionally, this could also attract new customers. 

Start Building Your Customer Relationships, Today

Building trust with customers takes a lot of time and resources. But it is time well spent. 

Customers want to be heard and appreciated. They want to feel a part of the process and learn more about your company and product than what is on the surface. So, let them! The more you can show them that you value them, the more they will give you in return. As long as you treat your customers like part of the family, they will surely treat you the same. 

Start With a Domain Name

The best way to improve credibility and build your online presence is with a premium domain name. 

At Saw.com, we love domains and everything they encompass. With over twenty years of experience in the industry, we have made it our mission to help companies and organizations understand digital assets’ role in the ever-changing internet landscape, every step of the way. We specialize in domain acquisition, appraisal, company naming, branding, brand protection, portfolio management services and more.

No matter the nature, stage, or size of your company, we believe in helping you be seen online and we pride ourselves in our transparency through the entire process. If you are interested in speaking with an expert from our domain brokerage service about buying a domain, contact us! Our domain brokers would love to speak with you. 

Saw.com is Doing the Pan-Mass Challenge with John & Elliot

This August, John Berryhill and Elliot Silver are representing the domain community in the Pan Mass Challenge. Covering 165 miles from Wellesley to Provincetown, this is the first time in two years the PMC has returned to its traditional format. John and Elliot have been doing this for years, and have personally raised over 100,000 USD for this great cause. 

Saw.com is delighted to be riding with them this year, as a corporate sponsor. While we continue to help our customers buy a domain, we will be cheering them on and supporting the amazing work of Dana Farber, from home. Look for the orange and blue logo on the jersey! 

If you are interested in donating to this great cause, please click here

The Pan Mass Challenge

“The PanMass Challenge, and The Philadelphia Naked Bike Ride are my two favorite bike rides. Happy to be a part of it.”

John Berryhill 

The Pan-Mass Challenge is a fundraising bike-a-thon started in 1980 by Billy Starr. The challenge benefits the Dana-Farber Cancer Institute via the Jimmy Fund, and raises more money than any other single athletic fundraiser in the country. 100% of PMC of rider-raised revenue goes directly to the Dana-Farber Cancer Institute. PMC has raised $831 million for research and treatment since its launch in 1980. 

“Next year John and Elliot should ride a tandem. I would pay more for a sponsorship to see that!”

Jeffrey Gabriel, Co-Founder and CEO of Saw.com

About Saw.com

At Saw.com, we love domains and everything they encompass. With over twenty years of experience in the industry, we have made it our mission to help companies and organizations understand digital assets’ role in the ever-changing internet landscape, every step of the way. We specialize in domain acquisition, appraisal, company naming, branding, brand protection, portfolio management services and more.

No matter the nature, stage, or size of your company, we believe in helping you be seen online and we pride ourselves in our transparency through the entire process. If you are interested in speaking with an expert from our domain brokerage service about buying a domain, contact us! Our domain brokers would love to speak with you. 

Small Business Advice, from Entrepreneurs

An entrepreneur is a person who organizes and operates a business and takes on greater risks in order to be successful. Entrepreneurs are forward thinking, imaginative, risk taking and determined. Who better to get business advice from? 

We understand, building a small business from the ground up is difficult. The process is filled with uncertainty and wild curve balls at every corner. When building a small business, you juggle various responsibilities; product development, designing a storefront, employees, buying a domain, building a website, and about a hundred more. 

Building a small business is no easy task. Which is why it is important to learn from those who have already been in your shoes. Here is our small business advice, from entrepreneurs.

Small Business Advice, from Entrepreneurs

Every business is different, and so is every business owner. Nevertheless, here is some of our best advice to keep in mind as you build your business. 

Do Not Be Afraid to Fail

If you constantly turn away from risky opportunities, your business will never grow. Take the plunge, go in 100%. Be risky, but also be smart. 

If you try something and it fails, pick yourself up and dust yourself off. Learn from the mistake and adapt in the future.

“When I speak to people who are thinking about becoming an entrepreneur they say, “What if I fail?” Reality is you will fail, and make mistakes every single day. Don’t dwell on them. Learn from them and move on.” 

 Jeffrey Gabriel, CEO and Co-Founder, Saw.com

Invite Challenges

Entrepreneurs do not shy away from a challenge, they welcome it. 

You will face challenges while building your business. It is simply inevitable. Instead of seeing every challenge as a setback, change your mindset to seeing it as an opportunity. Encourage your team to do the same. 

Welcome the challenge and watch you and your team grow.

Be Open

As a small business owner, it is important to keep an open mind. Do not be closed off to input and new ideas. Instead, be open! Create a work environment that encourages collaboration and new ideas. This ensures that your team is constantly engaging and sharing new thoughts. Additionally, listen to what your customers have to say. It is crucial to have two way, open communication with your customer. Customers want to have a personal experience when shopping with you, and you should want that too!

Welcome positive and negative feedback, encourage new ideas and welcome challenges. 

Have a Good Support System

Even the best entrepreneurs can not carry a business by themselves. Make sure you have a strong support system around you. Surround yourself with a team of people who support you and your vision. Having the right team of driven and intelligent people will bring your business extremely far. They are the ones you can bounce ideas off of, learn from and trust.

In addition to your direct team, make sure you network. Have people across your industry and beyond that you can reach out to and learn from.

Be Customer Oriented

Keep your customer at the center of your business.

Your business serves the customer – you need to know them like the back of your hand. Listen to their wants, fulfill their needs, and build a strong relationship with them. 

“My best advice for any small business owner is to always be open and listening for and to customer and employee feedback. If there are solutions to be found for streamlining business, talking with the front line people is usually the best way to gain this valuable insight.”

Amanda Waltz, Co-Founder of Saw.com

Budget

There is such a thing as overspending and underspending. 

 You do not need to buy the newest and shiniest of everything when you are starting out. It is possible to find equally reliable equipment and software at a lower price. However, never investing in your company can also hurt you down the road. You need to decide what is worth investing in, or not, to make you successful. 

Ready to Acquire a Domain Name?

Interested in acquiring a premium domain name for your business? Do you want guidance while building your business? Contact our domain brokerage for a free consultation!

Our team at Saw.com specialize in the acquisition of digital assets, and have over twenty years of experience in the industry. Our domain brokers are experts in domain acquisition, appraisal, branding, brand protection, portfolio management services and more. We pride ourselves in our transparency and passion to help you reach your goals. 

At Saw.com, our mission is to help you be seen online. If you are interested in speaking with an expert from our domain brokerage service about buying a domain, contact us! Our domain brokers would love to speak with you!

How to Transfer a Domain To & From GoDaddy

When you buy a domain, it is important to choose a registrar that works for you and your business. However, in the event you are not happy with your current domain or registrar, you should be aware of your other options. Different registrars offer transfer tools to change registrars, and domains can be changed with a push.

Today, we discuss domain registrar transfers, domain pushes, and how to transfer domains to and from GoDaddy. 

What is a Domain Transfer?

A domain name transfer is the process of switching a domain from one registrar to another registrar. Why might you want to transfer your domain registrar?

  • Current registrar increased prices 
  • Site taking too much time to load
  • You found a better deal with a better registrar
  • You want all of your domains under one registrar
  • Current registrar is not user friendly 

To be eligible for a domain transfer, you must have been with a registrar for over 60 days. ICANN, The Internet Corporation for Assigned Names and Numbers, enforces “Change of Registrant lock” for 60 days.

Other reasons your domain transfer might not be accepted:

  • Evidence of fraud
  • Questionable identity of person authorizing transfer
  • written objection from the domain name holder
  • Domain name is on hold due to payment owed

What is a Domain Push?

A domain push is a change of ownership of a domain name, under the same registrar. Essentially, a domain is moved from one account to another. For example, if you bought a domain name from someone who uses the same domain registrar as you, you would “push” the domain to their account. 

A push is usually free, since it takes place within the registrar. Additionally, the ICANN “Change of Registrant” 60 day lock usually does not apply. 

Domain Transfer vs. Domain Push

Are you unsatisfied with your domain registrar? Or are you looking to replace your domain name? 

A domain transfer works for if you are looking for a new registrar for your domain name. A push is on a small scale, and best if you are looking to sell your domain. Here are some differences to think about:

Cost

A domain transfer usually comes with a transfer fee. For GoDaddy, there is a fee of $2.99 for .com domain, and $ 11.99 for an .in domain. These also include free registration for a year. However, different domains and registrars will have their own varying prices. With domain push, there is usually no fee since the domain is staying within the registrar.

Time

With a domain transfer, it can take up to a week for the transfer to go through. With a push, it is instantaneous since the domain is staying within the registrar.

ICANN

ICANN, The Internet Corporation for Assigned Names and Numbers, enforces “Change of Registrant lock” for 60 days. This lock is within 60 days of domain registration or 60 days of a previous transfer. 

On the other hand, there is usually no 60 day registrant lock when pushing a domain. 

How to Transfer a Domain To & From GoDaddy

GoDaddy is a worldwide domain registrar and web hosting company. GoDaddy users can buy domain names from the site, as well as use it to host their website. They also offer a service that allows users to easily transfer domains, the GoDaddy transfer tool. And of course, a way to push domain names

GoDaddy’s 4 Steps to transfer a domain name:

  1. Unlock the domain name you want to transfer
  2. Search for domain name on GoDaddy transfer tool 
  3. Enter authorization code (EPP code or transfer key confirms the domain transfer)
  4. Domain transfer will complete in 5-7 days 

Whether you are moving domains in or out of your account, you can monitor the transfer on the GoDaddy Transfers page. This allows you to monitor when the transfer has been accepted and confirmed. 

With GoDaddy, you can transfer up to 500 of your domains at once using their bulk domain transfer tool. However, it is important to mention, there are special instructions for transferring country code domains like .uk, .ca, .eu, .es, .se and .au. 

Ready to Acquire a Domain Name?

Interested in acquiring a premium domain name for your business? Do you want guidance while building your business? Contact our domain brokerage for a free consultation!

Our team at Saw.com specialize in the acquisition of digital assets, and have over twenty years of experience in the industry. Our domain brokers are experts in domain acquisition, appraisal, branding, brand protection, portfolio management services and more. We pride ourselves in our transparency and passion to help you reach your goals. 

At Saw.com, our mission is to help you be seen online. If you are interested in speaking with an expert from our domain brokerage service about buying a domain, contact us! Our domain brokers would love to speak with you!

Your Business Has Seconds to Make a Good Impression

Everyone knows, first impressions are important. The same goes for your business. 

Within the first few seconds of meeting, people will have an impression of you. Precisely, around the first seven seconds. However, some studies suggest it actually takes just one tenth of a second. This means, when a customer enters your storefront or clicks on your website – their first impression will be made in a mere moment. It is your job to make sure this moment is exceptional. 

With the right tools, like buying a domain and giving customers a welcoming shopping experience, good impressions can be made. This is how your business can make a good first impression, in seconds.

How to Make a Great First Impression

Making sure your business gives a great impression is crucial. In this day and age, we do not always have the luxury of meeting people in person. A lot of our business is now done through ecommerce, and we must rely on our business websites to make that impression for us. 

Whether you are conducting business in person or online, here is our guide to making great first impressions:

Be Welcoming

If you own a storefront and have customers coming in regularly, this is the time to make a good impression. Ensure your storefront has a unique environment that fits your brand and showcases your product.

  •  Is your storefront clean and organized? 
  • What does your storefront smell like? 
  • Is it well lit? 
  • Are your employees friendly and personable? 

If your business is solely online, there are still ways to be welcoming to your customers. The most important is giving your customers an effortless experience from the search bar to navigating their site. Here is how:

  • Own a premium domain name
  • Have a user friendly site
  • Site is well organized and easy to navigate
  • Web design showcases your brand and products 
  • Ensure site works on desktop, laptop, tablets and mobile devices 

Be Trustworthy

Did you know traits like trustworthiness can be determined within one tenth of a second of meeting someone? That is all it takes for a person’s intuition to kick in to decide if you are trustworthy, or not. 

Trustworthiness in business is essential to building a relationship with customers. If you do not appear trustworthy and credible, you will lose business. So, how do you build trust with your customers?

1. Purchase a premium domain name

Which would you trust? JoJoCoffeeShop-123.biz or JoJoCoffee.com. The obvious answer is JoJoCoffee.com. It is short, easy to spell, memorable, avoids numbers and hyphens and has a top level domain extension. It is a domain that builds credibility. 

2. Provide amazing customer service

Customers will continue shopping with you when your business has exceptional customer service.

  • Are your employees friendly and helpful?
  • Are you responsive to customer questions?
  • Do you offer loyalty programs and discounts?
  • Is your service consistent?

3. Speak with your customers

The best way to build a relationship with your customers is to speak with them. This way, you can better understand their needs and ensure their needs are met. Additionally, you get to know more about your customers on a personal level, and they can better understand you!

Respond to comments and direct messages on social media, read and reply to positive and negative reviews, get to know them in store, etc. 

Be Personable

There is a reason face to face marketing is effective. When people see a real person behind the brand, there is a whole new level of trust and respect. Today, it is easy to forget that there are real people behind websites and social media pages. 

However, when brands share the people behind the brand it strengthens customer relationships, enhances brand credibility and humanizes the brand.

Design Your Website Well

If your business is predominantly online, your website is the source of first impressions.

People have an opinion on a website in just fifty milliseconds. Customers can not read about your product in those milliseconds, but they can feel out your brand. The feel of your website like colors, font, organization, and photos are all factors that affect a persons feelings on your site. Ensure you take the time to design your website well.

Ready to Acquire a Domain Name?

Interested in acquiring a premium domain name for your business? Do you want guidance while building your business? Contact our domain brokerage for a free consultation!

Our team at Saw.com specialize in the acquisition of digital assets, and have over twenty years of experience in the industry. Our domain brokers are experts in domain acquisition, appraisal, branding, brand protection, portfolio management services and more. We pride ourselves in our transparency and passion to help you reach your goals. 

At Saw.com, our mission is to help you be seen online. If you are interested in speaking with an expert from our domain brokerage service about buying a domain, contact us! Our domain brokers would love to speak with you!

How to Purchase a Domain That is Already Taken

You have started on a new venture, building a business or rebranding. Now it is time to buy a domain that will help you reach your business goals. 

There is only one problem. The domain you want is taken and registered by someone else. What do you do? You have two options. Either choose an alternative domain for your business or figure out a way to purchase the domain that is taken. If you are determined to acquire this domain, you have come to the right place. 

Today we will discuss step by step how to acquire an already registered domain. Additionally, why it is important to acquire the first choice .com domain. Here is the Saw.com guide to purchasing a domain name that is already taken. 

Purchasing a Domain That is Already Taken

Here is our step by step process:

1. See How the Domain is Being Used

The first step is to visit the domain. How is it being used? Is it a real website? Has it been updated in the past couple of  years?

If it is just a placeholder that is not being used as a website, you will most likely be able to acquire the domain. The owner will likely be willing to sell, and possibly at a lower price.

2. Find the Domain Owner

This can sometimes be a difficult part of the process. The first step is to conduct a “WHOIS” search. This will provide some information about the domain, such as:

  • When the domain was registered
  • Who registered the domain
  • When the domain expires

However, a WHOIS search does not always work. Some domain owners purchase privacy protection, which means their names and information will not come up when searched. In this case, you have to do more work to find the domain owner.

3. Come Up with a Budget

Before contacting the owner, you must determine a budget. Specifically, the highest offer you are willing to make. If you are unsure about your budget, use a domain appraisal service. Additionally, understand the factors that go into the price of a domain:

  • Length: 3-4 letter domains are usually the most expensive. 
  • Memorability: Easy to spell and memorable domains are usually more expensive. 
  • Brandability: Easily brandable to a business. 
  • Age: Generally, the longer a domain has been registered, the more it will cost.
  • Industry: Domains with popular industry keywords are more valuable because they tend to rank higher on search engines.

Once you have educated yourself on domain appraisal and have set a budget, you are ready to negotiate.

4. Contact the Owner

If your WHOIS search was successful, you have two options when contacting the domain owner. Either reaching out directly via email, or using a domain brokerage service to reach out to the owner on your behalf. 

If you reach out directly, send a polite email offering to purchase the domain name. Keep it brief with an introduction to who you are and maybe an initial offer. If you use a domain brokerage service like Saw.com, a broker will reach out to the owner and handle all communication and negotiation for you.

5. Negotiate

It is time to negotiate the best deal with the domain owner. This step includes more than the cost of the domain. It also includes terms of purchase, how the domain will be transferred, escrow and any other laws that apply to the sale. 

This can be complicated to do alone. We suggest hiring an attorney to make the process smoother, and ensure you are protected.

Do Not Purchase a Different TLD Domain

Sometimes, when businesses can not acquire their first choice .com domain, they choose a different top-level domain (TLD). Why? It is the same domain root, with a cheaper TLD than a .com. The strategy seems to make sense! But, it can hurt you in the future. 

When customers conduct a Google search to find a business, the default is .com. Going with a different TLD, like .net, .biz, .org etc. can make it harder for these customers to find you. Especially if there is the same exact domain registered with a .com already.

Additionally, this could cause legal trouble with the domain owner of the .com. We suggest investing up front in your first choice domain to get the .com you want. If that does not fit your budget, choose a new domain name. 

Ready to Acquire a Domain Name?

Interested in acquiring a premium domain name for your business? Do you want guidance while building your business? Contact our domain brokerage for a free consultation!

Our team at Saw.com specialize in the acquisition of digital assets, and have over twenty years of experience in the industry. Our domain brokers are experts in domain acquisition, appraisal, branding, brand protection, portfolio management services and more. We pride ourselves in our transparency and passion to help you reach your goals. 

At Saw.com, our mission is to help you be seen online. If you are interested in speaking with an expert from our domain brokerage service about buying a domain, contact us! Our domain brokers would love to speak with you!